will music subscription services eventually lose their appeal because of greedy artists? Yes I’m taking a look at you Adele.
Adele chose to maximise the profits from the launch of her third album and increase her net worth (currently north of £50m) by banning it from all discrete streaming services (it is available mixed randomly with other songs on some streaming radio services).
Returns from streaming tracks seem to vary and have been controversially low for numerous artists. good old fashioned album sales on the other hand are much much more immediate and lucrative.
I’ve heard a few amazing (unconfirmed) facts and figures about sales of the ’25’ album on the radio over the last few days – 42% off all music purchased or consumed in the last week was Adele’s, and ’25’ outsold the next 83 albums in the charts combined.
Smart decision then on Adele’s part to sell not stream. and if you or I were in her position would we have done anything differently?
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From an Apple music subscribers point of view, thankfully not all new albums are the same. Jean Michel Jarre’s long awaited collaboration “ELECTRONICA 1: the time Machine” was released last month and I was able to stream it from Apple music straight away.
But now there’s that doubt about every up-coming new release. will the new Coldplay album due on Friday stream or will it be another purchase only affair?
Despite my mischievous question, of course I believe all artists ought to be totally free to decide themselves what they want to finish with their own works and congratulations to Adele on her substantial success.
But if you’re currently weighing up the idea of renting your music instead of purchasing it, justifying the cost by telling yourself you’ll never have to purchase another album again, then just be aware that’s not quite working out the way we’d all hoped.
Let us know your thoughts in the comments below.
apple.com/music : spotify.com
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